Ryan Deiss - How To Architect A Branding Blueprint | 4.03 GB
mp4 | 27: 856x480 G_P| Audio:15-2 N/A | Total files:11
Genre: eLearning | Language: English
Architect a Brand that Builds Authority & Actually Increases Sales
Become THE voice of authority in your market. WITHOUT sacrificing leads & conversions
Here's What We'll Create Together
In this brand-new training, you'll follow my proven, step-by-step blueprint to build a brand that not only leverages direct response tactics to sell your product or service. but also positions your business as the answer to all of your customers' problems.
Utilize Ryan Deiss' fill-in-the-blank "Brand Blueprint Template" to attract your ideal prospects and position your business as top of mind in your category.
Discover the core concepts of branding and positioning (and why the vast majority of companies get it WRONG).
Follow Ryan's proven 5-step process for "reverse-engineering authority" (and learn why it has nothing to do with "fake it until you make it").
Learn how to codify your brand's "voice" so that you can scale without losing your identity and soul (HINT: this is key).
Identify your "Authority Amplifiers" to discover your brand's mission, vision, and values. and how to position them in your messaging to build a lasting bond with your audience.
Discover the key to finding an authentic voice that leads like-minded customers straight to your doorstep
Leverage Ryan's "6-Point Brand Audit" worksheet to optimize your overall branding strategy and ensure your messaging is consistent across the board.
It's 2019. Ignoring your branding and focusing solely on offers and funnels is no longer an option.
By the time we're finished, you'll have a "Brand Blueprint" that contains all the core assets you need to clarify your brand's messaging and positioning, so you can attract your ideal customer and position your brand as the primary authority in your space.
Snag this workshop, and let's start building YOUR brand that SELLS today.
What You'll Learn & Leverage
Messaging that creates a lasting, emotional connection with your customer
Simply "showing up" and expecting the sale isn't good enough any more. Your customers want to know who you are, and why they should trust you over your competition. By crafting a voice for your brand-one that outlines a clear mission, vision, and set of values-your business can stand apart in a crowded market and provide a port in the storm for your prospects.
A clear path for success that positions your brand as the solution to your customers' problems
If your brand isn't answering your customers' questions as soon as (or even BEFORE) they ask them, you're just another noisemaker in an already LOUD and crowded marketplace. Through the resources and methods taught in this workshop, you'll walk away with a scalable plan that establishes you as THE voice of authority in your market.
Apply direct response copy and storytelling to convert more sales, and turn customers into loyal brand advocates
The simple truth is that your customers won't trust you if they don't know you. By crafting your Brand Blueprint you'll have all the tools you need to tell a compelling story about your business. who you are and why your product matters over all the others. You're giving your customers the information they need to make the obvious choice-YOU.
What You'll Learn
The key to finding an authentic voice that leads like-minded customers straight to your doorstep
Ryan's secret strategy for reverse-engineering authority (and it has nothing to do with "fake it until you make it")
5 quick steps to take what you already know and believe, and turn it into a brand that flat-out SELLS
The tools for developing a structured narrative that keeps your brand's messaging consistent, no matter who on your team is creating the content
How companies like Angie's List, Shinola, and SeaVees use automated emails to move MILLIONS of dollars of a wide array of products, PLUS.
DigitalMarketer's proven copy-and-paste email template (5 series and 37 total emails) that make crafting high-converting promotional email campaigns as easy as "COPY.PASTE.SEND"
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