Ryan Deiss – Craft A High-Converting Homepage v2 | 3.26 GB
If your answer is “YES!” here’s what you need to know:
Your homepage (probably) sucks.
And it’s losing you a TON of sales.
A couple of years back, Google released a case study called “The Zero Moment of Truth.” The data shed light on an interesting phenomenon:
Consumers are landing on your sales pages, expressing interest and desire for your product… …but right BEFORE they buy, they’re clicking the “HOME” button and taking a look at your homepage.
Because they want to know what the company they’re about to give their hard-earned money to is all about. They want to know what your company represents.
And if your homepage is hot garbage, those leads are bouncing from your page faster than you can say “baby, come back!”
The fact of the matter is, while your homepage might not be closing sales for you at the rate your sales pages are, it is definitely losing you sales.
But guess what…You’re not alone. For a long time, DigitalMarketer’s homepage went neglected. And it cost us a ton of sales.
So we did something about it.
And now DigitalMarketer CEO Ryan Deiss is going to show you EXACTLY what we did to cut our bounce rate… all while generating more sales directly from our new and improved homepage.
Here’s What We’ll Create Together
In this brand-new workshop, you’ll leverage DigitalMarketer Co-Founder & CEO Ryan Deiss’ secret, step-by-step formula to construct a homepage that sets the stage for any and all traffic driven to your website…and positions your brand as the answer to all of your customers’ problems.
- Learn the 5 life cycles of a homepage (and which stage YOUR business is in so you can build your ideal homepage)
- Discover where your CTAs actually belong and how each location corresponds to a different stage along the Customer Value Journey
- Follow Ryan’s proven, step-by-step process for “mining conversions” on your homepage while establishing your brand as an authority in your industry
- Optimize every aspect of your homepage (including the ones 99% of people don’t think of) in order to amplify your business’ reach and attract more customers.
- Learn the 12 elements that must be included on EVERY homepage and how each can positively impact your business
- Examine the core concepts of high-converting homepages (and why you probably shouldn’t model your favorite brand’s page)
- Leverage our tested and proven “High-Converting Homepage Template” to architect design-ready homepages in minutes…not days.
- Craft compelling “Core Messages” and copy chunks from scratch (even if you’ve never written a word of sales copy in your life)
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