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Marketing Fundamentals – Search Engine Optimization (SEO)

Marketing Fundamentals - Search Engine Optimization (SEO)

Last Update: 4/2022Duration: 3h 49m | Video: .MP4, 1280x720 30 fps | Audio: AAC, 48 kHz, 2ch | Size: 2.64 GBGenre: eLearning | Language: English

Learn the basics of modern and successful search ee optimization in this comprehensive SEO fundamentals course

What you'll learn:
The basics of Search Ee Optimization
What a search ee is and how it works
Crawling, Indexing, Ranking
How to do keyword research
On Page SEO
Technical SEO
Link Building
Analyzing your efforts

In this new, comprehensive SEO fundamentals course, I'll teach you how to use search ee optimization to lay the foundation for a successful long-term online marketing strategy.

We'll start at the very basics of what a search ee is and will end with having a solid and thorough understanding of the entire process of search ee optimization.

SEO is the basis for steady, high-quality traffic that you don't have to pay for and should therefore be a top priority for every website owner.

We'll b by looking at the absolute basics - what does search ee optimization even mean, what is a search ee and how do they work

We will then look at the three processes a search ee must complete to display websites on the search result pages - Crawling, Indexing and Ranking. For each of these steps, we will detail how they work and how we can do our best to support the search ee and be found by searchers on the web.

Afterward, we talk about the critical topic of keyword research. What does our target audience want What are they looking for And how can we provide this content for them so that search ees will consider our offer

On-Page SEO is the next extensive section of the course, where we will b to get a bit more practical. How can we best offer our content What are elements we need to now, and how do we implement them correctly

We'll even get a bit more technical here. Look at how websites actually work and how we can work together with developers and web admins to make our website the absolute best.

Finally, we talk about how we can get our content and our website out there with link building. This way, we can make sure that all the effort we put into content, structure, and website optimizations pays off, and we can reap the well-deserved reward for our work in the form of qualified organic traffic from search.

Who this course is for
Anyone looking to get an insight into search ee optimization
Marketers looking to expand their knowledge about SEO


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