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Ben Settle – Email Client Machine

Ben Settle – Email Client Machine | 8.11 GB

A counter intuitive way for getting better and bigger paying clients by bragging to them about how high your fees are! (One of the most in-demand sales speakers & trainers on the planet teaches this, and it can potentially do more to set you up with new clients than probably anything you’ll learn anywhere else.)
How Earl Nightingale used the scientific laws of physics in a secret way to attract clients and customers in droves. and how to use his same method to get new clients pounding on your door, too. (I used this little-talked about method to land the four best and highest paying clients I ever had during my 9 year stint as a freelancer. It’s also ridiculously simple, and can help you achieve nearly any other goal you want in life.)
A clever “tool” that can do all the sifting and sorting for you when looking for clients, so you only hear from the ones pre-sold and eager to hire you! (I learned this from a Harvard Business School speaker and interim CIO of two publicly traded companies I briefly worked for. And, it’s the backbone of why my system works so reliably.)
The 3-second trick (even new copywriters can use) that can create far higher quality prospects for you. (This is one of the simplest and most valuable things any copywriter can do to get instant credibility, automatically get the attention of serious clients, and command bigger fees. Best part? You can literally do this to your business in mere seconds.)
An old school MLM method that lets you pre-sell copywriting clients on hiring you. while also getting paid by them at the same time! (A few smart, “in the know” MLM distributors figured out how to make money while prospecting like this decades ago. And, it also works just as well to help copywriters get cash flow rolling in while you’re still looking for clients.)
A sneaky marketing trick (used by wealthy food companies) to make yourself the only copywriter clients want to hire. (For example: I had a $30 million per year business owner client who might have made a lot more money had he tested other copywriters against me. But he refused. Why? It’s certainly not because of my sparkling personality! No, it is because the way my system works made him only want to deal with me and nobody else.)
A totally unorthodox way used by one of the world’s top A-list copywriters to eliminate the common, “Why should I hire you?” (This not only kills one of the most frustrating objections freelancers hear, but it also builds your credibility and gets clients practically stalking you down to hire you, if you do it correctly.)
An ingenious 2-step trick for making more fees by writing less! (This is another A-list copywriter’s secret for getting your schedule stuffed with copywriting clients. It’s simple, too. And has nothing to do with your writing “talent.”)
9 ways to “jimmy” your marketing so you only deal with clients who already want to hire you before you even talk to them! (Even better: These 9 ways require zero convincing, begging, pitching, or manipulating whatsoever.)
The real reason world-class doctors are seen as geniuses and can command outrageous fees. and how to apply what they do to your freelance copywriting business!
14 “already brainstormed for you” email ideas that are like catnip to clients. (These ideas are revealed throughout the course, and are custom-tailored especially to copywriting client psychology – including exactly what they want to hear from a freelancer they are thinking about hiring.)
How to use your writing schedule to “irk” would-be clients into wanting to hire you. and maybe even wanting to pay you more than they would otherwise! (One of the highest paid and in-demand copywriters on the planet does this, and it’s so simple, obvious, and easy, most people have a hard time believing it works. That is, until they try it and see for themselves.)
How to effortlessly “snuff out” sticker shock when you code your fees. (While also weeding out the time wasters, cheapskates, freebie seekers, and low quality clients.)
A stupid phrase new copywriters on Facebook use every day that will kill your chances of landing high quality clients. (Frankly, you are better off not using this phrase at all when marketing yourself if you want to be taken seriously – whether on Facebook or anywhere else.)
How to use an ordinary waiting list to land more copywriting clients! (The psychology behind this can help “flip the script” so clients pursue you, instead of you pursuing them. Do it right, and you can all but take your pick of who you want to write copy for, and have a far easier time getting paid what you ask.)
How to “rig” it so you only deal with the best, non-flakey, eager to pay clients, and never have to waste even a second on the bum clients who want you to work for peanuts or for free. (There’s admittedly nothing sexy about this tip, but it can save you a lot of time, frustration, and grief.)
The ONLY thing you should ever promote in your ads, emails, business cards, or in any of your marketing. (Most people reflexively promote themselves, or their name, or their blog, or their business name, or their phone number, or their social media pages, or any number of things that will only drive down their chances of getting hired by clients. Do what you’ll find taught inside The Email Client Machine instead, and I believe you will experience a much more consistent lead flow.)
The absolute worst place on the planet to find clients that new freelancers always waste their time on. (This place is even worse than the freelancer marketplace sites, and is like playing the freelancing game on hard mode. I’ll show you how to not only play the freelancing game on easy mode, but the quality of businesses you write for will be much better, too.)
The Email Traffic Snowball method for building an email list of client leads so qualified they probably won’t even bother looking at other copywriters! (This was inspired by the famous “debt snowball” method financial gurus teach to people buried in debt. And while I don’t spend a lot of time on list-building inside. anyone can use this free list-building method to bring in more leads.)

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